Effective today, we are launching Techracers revamped website.
It was not very long ago when Techracers was established. During a short span of time, we’ve managed to grow rapidly as a team and a company. Being awarded as the best emerging IT company in central India, we’ve expanded our boundaries by introducing two new branches in Pune and Crystal IT park, Indore. We’ve also been recognised as pioneers in implementing IoT technologies.
Going hand in hand with all these achievements, we decided it was time to give our website an upgrade and we couldn’t be more thrilled to show it off to everyone out there. Keeping our focus on the industries that we operate in along with an array of services we offer, we strongly felt the need to redo our website’s appearance and look.
So it all started with the participation of a number of team members and even more simultaneous activities. A collection of thought processes led to discussions and brainstorming thus, making the design work easier. Putting all the scribbled content from notepads and other creative output together, we made progress.
We’ve always heard good reviews on our website, with comments saying that it truly represents our work culture in the ‘Techracers way’. Carrying the same thought for the future, we felt the need to portray a crisp version of our digital services and industry segments too.
So what’s changed between then and now?
Probably a lot! It was very much a team effort constructing the strategy, designs, illustrations and the content. Moreover, our added efforts made us portray our brand image in a more specific manner. Here’s what we added newly,
We made the decision to enhance our services section with all the details that are a part of what we exactly do. Each page was designed keeping in mind the ‘Your problem, our solution approach’. The idea was to give our users a better understanding of our detailed approach while they trust us with their projects.
Our newly introduced service pages are custom software development, web application development, mobile application development, digital marketing, cloud computing and internet of things. With the introduction of individual service pages, we aim to offer enterprises, SMEs, and startups with our added values. Be it development, design, digital presence or marketing, we’ll provide our services and support for all.
Another new aspect that we are excited about in our website is the industry section. Since 2012, we’ve been working on a wide variety of projects from different sectors. It was not until recently that we came up with the thought of introducing individual pages dedicated to different industries.
Adding some new names, we’ve categorized separate industry specific pages namely Health care, iGaming, startups etc. These pages aren’t just about what we offer but also about the niche, its understanding and our value offerings that will benefit our clients.
We’ll also be sharing articles on industry updates, what’s trending in the web and mobile development world and general articles about the Techracers community.
Moreover, our regular blogs would include tips for startups and businesses, updates from our project successes and even a few “light hearted” articles here and there.
With our rapid growth in the market, we keep our spirits high for all our upcoming plans and ideas. There’s never a deadline to any progressive work. We encourage our visitors to fill us up with feedback. We’d like to know their thoughts on our new website thus far, as well as any ideas or suggestion which may be helpful in making it even better.